AUCHAN SUPERMARKET
Lisbon, Portugal
Making the healthy choice, the easy choice for entire communities of people is a huge challenge. We, humans, change our behaviors and our minds far too often for someone to comprehend what we need actually.
A trigger can be just a gentle nudge in the form of a reminder or they can be deeply routed in the form of routines. Right triggers at the right time, can help users to stay focused on their goals. The link between motivation and trigger is called ability. The ability to provide attractively, legible visuals which could enhance the action of the user.
