TYPOGRAPHY

The series of assignments and projects, students explore and create with an emphasis on problem-solving and conceptual development. The assignments include letter form, typography, symbol design, effective handling of headline types and body copies concerning the layout/design of the page. The assignments demonstrate students knowledge, and learnings from the history of typography, real-life project examples and other references which enhances their visualization, critique, and comparison of their work with their peers and the design work around them. The assignments and teachings synthesize typography’s role in the design and understand its potential for effective communication. The students develop a solid understanding of the elements of design, the principals of composition, style, and content.
The assignments with hands-on creation of letterforms, its applications, type vocabulary, and the terminology, essential characteristics, and its use to design attributes develop the understanding of both theory and practical knowledge.There are varied assignments concentrating on typography and layout for print ,motion and web.